Privacy Policy

Plain English. No surprises.

Last updated: 1 June 2025  ·  Applies to all apps published by Cloudrarc Limited

1. Who we are

This Privacy Policy applies to all mobile applications published by Cloudrarc Limited ("Cloudrarc", "we", "us", or "our"), a company registered in England and Wales. Our primary website is cloudrarc.co.uk and you can contact us at admin@cloudrarc.co.uk.

We are committed to protecting your personal data and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. What data we collect and why

2a. On-device processing (no data leaves your device)

The core features of our apps run entirely on your device using on-device frameworks. No content, files, or data are transmitted to Cloudrarc or any third party during this local processing.

2b. Optional cloud features (paid subscribers)

Certain optional features available to paid subscribers may send a minimal amount of data securely to our cloud services to generate a response. We do not store your content on our servers. This data is processed transiently and is not retained after the response is returned to your device.

2c. Subscription and purchase data

We use a third-party subscription management provider to handle in-app subscriptions. This provider may receive your Apple-assigned App Store receipt and a pseudonymous user identifier. It does not receive your name, email address, or payment card details — those remain with Apple.

2d. Advertising (free tier users)

Free-tier users may see adverts served by Google AdMob. Before serving personalised ads we request your consent under the IAB Transparency & Consent Framework where required (EEA and UK users). Paid subscribers do not receive advertising. See Google's privacy policy at policies.google.com/privacy.

2e. App preferences

Settings you configure in the app are stored locally on your device. They are not transmitted to us.

3. Legal basis for processing (UK GDPR)

  • Contract performance — processing necessary to provide the app's features you have subscribed to.
  • Legitimate interests — anonymous crash and analytics data (if applicable) to improve reliability.
  • Consent — personalised advertising (where applicable; you can withdraw at any time via app settings or device settings).

4. How long we keep data

  • Cloud-processed data: not stored — discarded immediately after processing.
  • Subscription records: retained for the duration of your subscription and up to 7 years thereafter for legal and tax purposes.
  • App preferences: stored on your device indefinitely until you delete the app.

5. Who we share data with

We do not sell your personal data. We share data with the following processors only as necessary to operate the service:

  • Google Cloud — for optional cloud feature processing (paid subscribers only).
  • Google Firebase — app integrity verification and cloud hosting.
  • Google AdMob — advertising (free tier, consent-gated).
  • Subscription management provider — in-app subscription handling.
  • Apple — App Store payment processing and device integrity.

6. Your rights

Under UK GDPR you have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate data
  • Request erasure of your data ("right to be forgotten")
  • Restrict or object to processing
  • Data portability
  • Withdraw consent at any time (where consent is the legal basis)

To exercise any of these rights, email us at admin@cloudrarc.co.uk. We will respond within 30 days. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

7. Children's privacy

Our apps are not directed at children under 13. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

8. International transfers

When you use optional cloud features, data may be processed on Google Cloud servers which may be located outside the UK. Google provides appropriate safeguards under UK GDPR via Standard Contractual Clauses and its participation in the UK-US Data Bridge.

9. Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date at the top. Significant changes will be communicated via an in-app notice. Continued use of the app after changes constitutes acceptance of the updated policy.

10. Contact us

For any privacy-related questions or requests, please contact:

Cloudrarc Limited
Registered in England & Wales
Email: admin@cloudrarc.co.uk
Website: cloudrarc.co.uk